Rule of 72
The inspiration behind 27 87 Perfumes' Rule of 72 comes from the math formula used in finance to calculate how long it takes for an investment to double. Founder Romy Kowalewksi saw this scent as a nod to the fast-paced nature of today's society, where traditions are constantly being challenged by technology and economic change. She wanted to create a perfume that would resonate with people who can navigate this world with confidence and style.
When you apply the Rule of 72, it's like a vibrant mix of cypress, saffron, cardamom, and geranium. It's fresh and spicy, and it really stands out. Then, as it develops, you get this rich heart with oud, ylang-ylang, cedarwood, and guaiac wood. It adds depth and warmth, making the scent more complex. And then finally, in the base, you have leather, vetiver and patchouli. These earthy notes give it that robust finish.
Top Notes: Cypress, Saffron, Cardamom, Geranium.
Heart Notes: Oud, Ylang-Ylang, Cedarwood, Guaiac Wood.
Base Notes: Vetiver, Patchouli, Leather.
- Concentration: Eau de Parfum
- Made In Spain
- Perfumer: Gaël Montero
- Year of Launch 2023
If you're wondering about how long “Rule of 72 27 87 perfumes” will last, Fragrantica says you can expect it to linger for about 8 hours.
Ingredients: Alcohol Denat., Parfum, Aqua, Alpha-Isomethyl Ionone, Benzyl Benzoate, Benzyl Salicylate, Cinnamyl Alcohol, Citral, Citronellol, Coumarin, Eugenol, Geraniol, Isoeugenol, Limonene, Linalool
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